Handmade Sustainable Eco friendly clothing

California, United States
| 9,235 Sales | 5 out of 5 stars 5 out of 5 stars


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Rust Bell Sleeve

Rust Bell Sleeve


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Shauna McCoy

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Shauna McCoy


Average item review
5 out of 5 stars
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Sales 9,235
On Etsy since 2008

About Poor Pitiful Pearl

Hi, Shauna here. As a waitress slinging burritos, I started selling tube tops made of towels and underwear elastic ( yes, really) in 2004 to random customers and friends...and a dream sprouted.

I realized I absolutely came alive when cutting up, reconstructing, and "up-cycling" one of a kind clothing. Later, I then went to fashion design school and learned how to design and sew clothing to bring my ideas to life. I immediately knew I was born to do this after seeing the fruit of my labor and getting past that treacherous pattern-making class. Aside from designing clothing, I am a devoted homeschool mom of three amazing children. We spend our days living a healthy beach-centered life. We love God and people and we aim to live a life full of faith and freedom. Thanks for being here and supporting the creative gift I feel called to share with the world.


Poor Pitiful was birthed in 2005 on a shoe string budget. After attending fashion design school, I realized I didnt have the desire to work for a big company with constraints around my designs, but would rather be a self made entrepreneur and have the freedom to embrace the lifestyle I desired. At the time I was living in my hometown, Hermosa Beach and before I had ANY of the logistics things lined up, I drove by a small storefront for lease on the beach and knew immediately that I had to take a leap of faith. A waitress at the time, I used borrowed money to set up shop and prayed that people would appreciate my creativity because aside from a few sales to friends at the restaurant, I had only designed clothing for myself.

Thankfully God's favor rested on this endeavor and the store front was a huge success, paying off my first loan the first weekend we opened and giving my dream a larger vision for the future.

The business was booming, the community embraced my very off-the-wall designs ( especially for the time period when DIY was hardly a thing )

Shortly after I became a mother and sewing myself became unsustainable, it was then that I realized I could employ people who needed work and teach them how to bring my designs to fruition.

The vision grew…. to three contract sewers, models, assistants and culture around PPP, that felt like one big happy family.

After moving to Texas, PPP continued in a whole new way creating a movement in the hill country. Opening up another storefront in New Braunfels Texas and traveling with trade shows, pop ups and local markets all over Austin, Dallas, Houston and San Antonio.

PPP has been carried by several shops all over the USA, including Arizona, New York, Utah and Oregon.

Later moving back to California, In 2020, PPP closed its doors as a result of a global pandemic, a huge re-direction in my personal life and quite honestly, a great need to pause. Not knowing if I would ever return to designing clothing again, in 2022 I felt God uncork my creativity again and bring the peace and space to rebirth PPP.

In a time where people feel especially disconnected after being in isolation, I wanted to bring back the joy that PPP delivers. The styles have stood the test of time and the community has been intact for decades.

It feels good to be back and I'm so thankful for the opportunity to share my gifts and talents with you all.

If you want to be friends follow along here: personal IG @itsalifestylewithshauna

Shop members

  • Shauna

    Owner, Designer

    I spend my days thrift shopping, designing, running multiple businesses, and making time in between it all for beach days! I also homeschool my three kiddos and live a healthy, faith filled life.

Shop policies

Last updated on June 25, 2022
Handmade Sustainable Eco friendly clothing. Slow fashion, Totally One of a kind, like you.

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Accepts Etsy Gift Cards and Etsy Credits

Returns & exchanges

See item details for return and exchange eligibility.


Cancellations: not accepted

Please contact the seller if you have any problems with your order.


Shipping prices are based on weight of the item or items and zip code. We ship using USPS. All items will be mailed within 2 days of purchase.

All items shipped will have a tracking number. Please allow an additional 1-2 days from when your shipping label was printed for it to reach the Post Office.

Although this situation is extremely rare, we are not responsible for lost or stolen packages in transit or after delivery. We do not refund for lost or stolen packages.

Please double check your address before placing your order and make sure that your delivery location is a safe and secure place to have the package dropped. If a package does come back to me because of an address error on the customers side I will have to ask that you pay for postage again to get it back to the correct address.

Additional policies and FAQs

Item availability
An Item I like is Sold Out, can you make another exactly like it?

Our items are One Of A Kind as I use recycled materials so there is only one of each item, and it can not be recreated using the exact same materials but I am regularly restocking the shop with new designs and similar styles so please check back!