Threla was conceived out of curiosity and incredulity in a laboratory at MIT. While researching collagen materials for tissue engineering, I chanced upon collagen face masks containing “nano-lingzhi”. A beauty product devotee, I probed further and was astonished to find claims purporting the “stimulation of collagen production” and “restoration of skin elasticity”. Collagen molecules are too large to penetrate the skin to produce these purported effects. And “nano-lingzhi” sounded like marketing hype about what was probably just an extract of a Chinese herbal mushroom without any special processing to make it "nano". But what bothered me the most was the host of chemicals in the mask that I couldn't quite decipher. Were they really needed in a mask that was "natural"? There and then, the idea for Threla was born.

Threla combines a passion for natural goodness with a trained scientist’s eye. Every ingredient in our products, whether natural or synthetic, is carefully selected. Our philosophy is to begin all formulations with fresh, natural ingredients and to complement with safe synthetics only when there is a tangible benefit to the product and the user. We tie honest science with nature’s bounty to bring you fun and good products that you can trust and indulge in day after day, year after year. We won’t resort to hype or dubious claims or scare tactics to keep you. We are just earnest about being as good as we can be.