Time Capsule Design started as a small, creative outlet making custom shirts and jewelry that were mostly purchased by friends and family. With the spread of the Coronavirus in 2020, the owner, Eva (she/her), started making masks and other “mask up” items that sold like wildfire. One of the most popular items was a t-shirt with Rosie the Riveter wearing a mask. Just like in World War II, the pandemic became a time for strength, and stepping up to help others. Because of these “polarizing” products, Time Capsule Design quickly turned into a niche Etsy shop for like-minded people. But it was still just getting started.

When Ruth Bader Ginsburg passed, requests for dissent collar shirts came flooding in. It was at that point this Etsy shop became more than a fun outlet, and a vehicle to make a lasting impact. But even with the overflow of requests, Time Capsule wasn’t just going to profit off of a role model. Eva thought about how she could use this opportunity for good and make RBG proud. The decision was made that a percentage of each sale would go to support political candidates that stood for equal rights and social justice. Soon, plenty more RBG items were requested, and Time Capsule Design went viral on TikTok!

When you look at the Etsy shop today, you’ll find a lot of cheeky and daringly outspoken quips on most of the products. At first glance, they might seem offensive just for the sake of it. But these types of messages unleash what a lot of people think and feel, that they’d be crucified to say around their friends and family. It’s ironically heartfelt, but these messages are uniting people all over the world that feel like they’re walking on eggshells in their own communities for thinking differently. In the end, we all want peace, prosperity, and the pursuit of happiness.


About Me:

Hi, I’m Eva! I moved to South Carolina from Vermont in 2003 and brought my northern roots with me. In a region of old boys clubs, unashamed conservatives, and “we’ve always done it this way” pearl-clutching Karens, I found myself like a fish out of water. As the child of immigrant parents from Germany, it was shocking to move somewhere that being different wasn’t okay, and I’ve found solace in creating products that make people like me feel connected and heard. Especially when RBG passed, I wanted to carry on part of her legacy in my work. Just like I’m in a place that I’m expected and encouraged to “fit the mold,” so many women are taught to be in the kitchen - dainty, quiet, and servants to everyone around them. When I made the tea towel inspired by RBG’s famous quote “Women belong in all places where decisions are being made,” I knew I was onto something that could cause others to stop and think about our value, our power, and our right to equality.

When I’m not making things for Time Capsule Design, I enjoy everything outdoors from hiking to gardening with my family and friends, supporting other women owned or minority owned small businesses, and ruffling feathers in the Upstate of SC.