Close

Discussions

Sign in to participate in this discussion.

My top ten display tips...

www.flickr.com/photos/26365891@N08/3028938112/

So many people have complimented my display, and asked for information, I decided to make a top ten list. Here goes...

1) Raise your tables. I did this using bed risers from Bed Bath & Beyond.
2) Make sure your table covers reach the floor. This gives it a finished look and hides your storage boxes. My covers are actually long strips of fabric wrapped around the tables and duct taped (I duct tape, velcro and hot glue EVERYTHING lol). Then I added black fabric panels to the table tops.
3) Have multiple levels. This serves several purposes. It allows more merchandise to be displayed in a small area. It adds visual interest. It brings your product to the eye level of the shopper.
4) Make sure there is visual contrast between your display colors and your product so your merchandise will stand out.
5) Lots of light. (This may be more important for jewelry than anything else. We need that sparkle!) A well lit display will attract more attention than one that just blends in with the others. If the venue charges more for electric, pay it.
6) You must have a sign and/or banner. Make it visually similar to your other marketing materials. I had a woman come looking for me and she recognized my sign because it is the same style and colors as my business cards. In fact, the look of your display, Etsy shop and marketing materials should all tie together well.
7) If you want to sit, sit high! Get a bar height director's chair so you will always be at eye level of your buyers.
8) Space permitting, have a separate small pay-out table. This moves the buyer away from the front of the display so others can move in to look. It also allows for a wrapping area if necessary. I keep my mailing list sign-up book there. While I write up the receipt and package the purchase, the buyer can sign up for future event notifications.
9) If you accept credit cards (and you should) have a sign saying so. I've had people stop at my booth simply because they could use their Visa with me.
10) This is an odd tip I'm just gonna throw in to make an even 10: At outdoor shows I always have a bowl of wrapped candies, but I also bring dog treats. So many people bring their dogs everywhere they go and always appreciate the thought. Also, if you have a friendly dog hanging around it attracts other dog lovers to your tent!

Feel free to add some of your own!
Translate

188 Responses

wonderful advice! this will come in handy for my shows!
Translate
I am adding to tip number 10 - Bring some disposable baggies for all of those dog lovers too - They don't always remember them!
Translate
Wow! I love your table and your tips! The one about the dog treats and dog is really sweet! Thank you for sharing. :)
Translate
MooreMagnets says:
I am adding to tip number 10 - Bring some disposable baggies for all of those dog lovers too - They don't always remember them!
___________

That's a good one! lol!
Translate
Adorned - do you attach the racks to your table? I really like your display and I have some of those racks already.
Translate
adornedbyrobin said:
MooreMagnets says:
I am adding to tip number 10 - Bring some disposable baggies for all of those dog lovers too - They don't always remember them!
___________

That's a good one! lol!
---------------------

I know that one from experience! LOL
Translate
Moore, at indoor shows with level floors I just make "corners" with hinges. They close up for travel and storage and can stand by themselves. At my next outdoor show, I'll probably have to find some way to either attach them to my tables (duct tape?) or hang them from the tent frame.
Translate
I will have to experiment - but thanks for the pic - hope you don't mind if I use that idea!
Translate
Moore, use away! That's why I posted it.
Translate

Unfollow username?

Are you sure you want to stop following this person?

Report a post

Thank you for taking time to help Etsy! Please note that you will not receive a personal response about this report. We will review this post privately.

Why are you reporting this post?

Any additional comments?

Edit Post

Edit your post below. After editing, the post will be marked as edited and the date & time of the last edit displayed.

Edit Reply

Edit your post below. After editing, the post will be marked as edited and the date & time of the last edit displayed.

Enter at least 15 characters. 400 remaining.

Close

What is this?

Admin may choose to highlight awesome community posts that are friendly, answer questions, and offer informative links.

What does it do?

Highlighted posts are placed at the top of each page in a thread for greater visibility.