Never boring. Always Alternative.

Paignton, England · 2348 Sales


Never boring. Always Alternative.

Paignton, England 2348 Sales On Etsy since 2012

5 out of 5 stars
erica chambers

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erica chambers

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5 out of 5 stars
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ALL of these items will have a cool discount at the Macabre Market Night online tomorrow 1st May! Join us on FB from 7pm GMT here:
BANK HOLIDAY SALE! There's 15% off everything in my Etsy shop this weekend. No need to enter a code as it's already reduced!
Want to show someone you care but don't want to be too soppy about it? Do it with some humour and a cool necklace! Now listed in my Etsy shop along with more tagged theme necklaces!
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It started with the discovery of polymer clay as a hobby and for gift making.

My first ever experience with polymer clay was a kit that i bought to make some Christmas decorations for my mother. It came with sample sizes of the colours i needed and instructions on how to create the little pictured decorations. My mother still has these and hangs them on the tree every year. To this day i cringe at the lack of skill and experience these first ever makes have but everyone starts somewhere, right?
Some years later i had another go and decided to make something different this time. Steampunk had suddenly become very fashionable so using that colour palette and some cogs i made a heart shaped pendant. I immediately found the heart shape very satisfying to work with and aesthetically pleasing and although i have slightly diversified over the years you can see from browsing my shop that both polymer clay and hearts are still very much what i love.

Over the years i have drawn inspiration from what i love. Firstly the movies i grew up watching - especially horror - and now right up to modern popular TV. A lot of designs come about as custom requests - I love being given a quote and building a design around it!
I've made pieces for weddings and other special events and for customers to give as gifts to their favourite celebrities!

My Facebook group is a great source of fun for me as i am able to interact with my customers and keep things personal.

I have come a long way since those first few Christmas decorations and with the support of those close to me and my fantastic customers i am able to keep designing and creating newer and better all the time!

Update 2018: I now have a second Etsy shop called Lumin Gifts! After discovering a love for glowy and glittery resin I decided to open a second shop as the style of my new work will differ from my Always Alternative designs.
Check out my new shop at

Shop members

  • Erica Chambers

    Owner, Maker, Designer, Curator

    My passion is my business and from designing right through to shipping I aim to excel in every stage of a transaction. All of my jewellery is high quality, I will never sell anything that I wouldn't be delighted to receive! Custom orders welcome.

Production partners

  • Dayle of the Dead

    United Kingdom

    Dayle of the Dead designs products and logos and in this case converted two of my necklace designs to a digital image.

  • Zap Creatives

    United Kingdom

    Zap Creatives received my digital images for my pins and has produced them along with the backing card.

Shop policies

More information

Last updated on 28 Oct, 2017
Frequently asked questions

Custom and personalised orders

I am happy to make any of my current designs with any requested customisations where possible. Feel free to send me a message.
Custom orders are quoted as taking 1-2 weeks to dispatch. If you need your order by a specific date please do let me know as I can usually accommodate.
If you have a design you'd like made then please send me a message to discuss details. I will quote you a price, set up a custom listing and send photos of the finished piece for final approval.

Sizing details

Sizes of items are described on each listing. If you cannot find the information you're seeking then please feel free to send me a message.

Gift wrapping and packaging

I take great care in packaging my orders so that they're both safe and aesthetically pleasing. Your order will arrive in a sturdy posting box.

All of my products come either wrapped carefully in tissue paper or in an organza gift bag. Further gift wrapping or boxes are available on request for an extra charge. Please message me about this.

Care instructions

Polymer clay pendants and figurines:
Please do not wear items of jewellery in the bath, shower or in bed. This will help protect the finish of your piece.

Image bracelets and necklaces:
Please do not immerse in water. I seal and protect the images as much as possible but to ensure they remain clear it's best to not wear them in the shower or bath or whilst washing up.

I use high quality nickel free chain which is resistant to losing its shine. However, all metal is susceptible to changes under the following conditions - dampness, perfume and aftershave, reactions with acidic skin (the latter is less common).
Please be careful when spraying perfume and avoid leaving in damp areas such as a bathroom or near a kitchen sink.

Customs and import taxes

It is the responsibility of the buyer to pay any customs and import charges if incurred.
I correctly complete customs forms for each order sent outside of the EU.


In addition to my standard returns policy I also ask for the following:

- Please contact me first to arrange a return.
- When returning from outside of the EU you MUST mark the parcel as a gift. Incorrectly marked parcels can cause me to incur a customs charge which may result in you having that amount deducted from your refund.

Seller details
Erica Chambers
Always Alternative
23 Dukes Close
United Kingdom