As an experienced creative director, I wanted to combine these skills with my decades-long experience of buying and selling vintage clothes.

The result is a new kind of store: one that produces overarching vintage style concepts for each client.

For example, many people are interested in the Mad Men style of the late 50s and early 60s, and would like their ‘look’ to extend beyond their clothing into their accessories and even their apartment.

However, without knowing the design language of each era, they often get it wrong and end up with a generic ‘vintage’ vibe, instead of the slick mid-century appearance they wanted.

By setting up my vintage store as a creative direction project, I’ve made customers’ lives easier by allowing them to select a theme that not only contains era-defining clothes, but also the books, music, accessories, and furniture that will allow them to achieve their aims.

BooYorkCity.com – an online magazine from which this store originated – covers bohemian, secret and vintage New York.

I also provide one-to-one creative direction for individuals and small businesses, as well as for corporates, festivals, and venues. Go to boopaterson.com for details.