Nautical & coastal cards, art, face masks, boats & maps

Colchester, England

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Announcement    Funny and punny greetings cards, face masks and original artwork with a general nautical and coastal theme, ideal as thoughtful gifts for any sailor, boater or coast lover. You will find beach huts, lighthouses. Buoys, sea creatures, mermaids, nautical flags and of course lots of sailing boats in my designs. I love working with marine maps, admiralty and vintage navigation charts, I then add hand-stitched embroidery for my original art and this is reproduced in print for my cards. Send a little bit of the seaside for a birthday, wedding, anniversary, retirement or just because!


Last updated on 16 Mar, 2021

Funny and punny greetings cards, face masks and original artwork with a general nautical and coastal theme, ideal as thoughtful gifts for any sailor, boater or coast lover. You will find beach huts, lighthouses. Buoys, sea creatures, mermaids, nautical flags and of course lots of sailing boats in my designs. I love working with marine maps, admiralty and vintage navigation charts, I then add hand-stitched embroidery for my original art and this is reproduced in print for my cards. Send a little bit of the seaside for a birthday, wedding, anniversary, retirement or just because!


860 Sales

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Sending Hugs Card


Sam Luxford

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Sam Luxford


Average item review
5 out of 5 stars

About NaviStitch

Sales 860
On Etsy since 2015

My NaviStitch Voyage

Hi, I am Sam, the creator and Stitcher behind NaviStitch. NaviStitch started in 2014 and has grown and evolved enormous amount in that time.

I am a Sailor and a Stitcher based in North Essex on the East coast. I have grown up on the Stour Estuary and never like to be too far from the water. I spent a good number of years as a Cook on Thames Sailing barges and they often feature in my work. In fact I still do a few Sailing Barge trips each year, I think I have salt water in my veins!

I love old navigation charts and they were the inspiration for NaviStitch. My work has evolved a little since then but all of my work either includes charts, hand stitch, machine stitch or sometimes all 3!

All original NaviStitch is hand-stitched directly into old and out of date navigation chart. Every piece is unique, no two will ever be the same.

The charts can vary greatly in age and often tell their own story with the tracks and marks left by genuine use at sea. I stitch mostly onto Admiralty charts but sometimes use Imray or Stamford charts, each chart has its own colour palette and I tone the threads to coordinate.

Many of the charts have creases, pencil/pen marks and show general signs of wear and tear, this is the natural patina of a used chart. Some of charts can be in very good condition but every chart is out of date so cannot be used for navigation purposes.

I then stitch by hand a nautical design such as a boat, anchor, compass or other nautical inspired motifs.

Most of greetings card designs start with a hand-stitched design and where charts are used this is under licence from the Hydrographic office. They are mostly A6 size, 300 gsm FSC certified card and are all blank on the inside for your own message. Some new collections are A5 in size and also include options for personalisation. My ranges and deigns are growing all the time, as I broaden my horizons I even have some designs now that are not nautical but they still include stitch.

My favourite piece of kit is my very beloved Vintage Bernina sewing machine in my studio. I won’t say how vintage it is but it is the same age as me and in far better condition! It purrs along for free motion embroidery which is now in some of my designs, and it stitches through the multiple layers of fabrics for the face masks with ease. I’m sure it will out live me!

Thanks for looking at my shop and I hope you see something you like. If you don’t then feel free to contact me about a custom order.


Shop members

  • Sam Luxford


    Stitcher, Sailor and lover of nautical maps. Occasional Thames Sailing Barge cook and all round lover of the coast. Full time NaviStitch and part time beach bum!

Shop policies

Last updated on 19 March, 2021
Ahoy there and welcome on board with NaviStitch. I am Sam the creator and stitcher behind NaviStitch.

Nautical and stitched art, cards and textile work. You should find anything you need to know here but if you don't then just drop me a message, I'm always happy to help.

Accepted payment methods

Paypal Mastercard Visa American Express Apple Pay Gift card
Accepts Etsy Gift Cards and Etsy Credits
Returns and exchanges
I gladly accept returns, exchanges and cancellations
Contact me within: 14 days of delivery
Dispatch items back within: 30 days of delivery
Request a cancellation within: 1 hour of purchase
The following items can't be returned or exchanged
Because of the nature of these items, unless they arrive damaged or defective, I can't accept returns for:
  • Custom or personalised orders
  • Digital downloads
  • Intimate items (for health/hygiene reasons)
  • Items on sale
Questions about your order?
Please if you have any problems with your order.
Returns and exchange details
Customer satisfaction is important to me and I hope you will be delighted with your purchase.

However, in the event that you are not satisfied, I will refund the purchase price if the item is returned to me, at your expense, in its original condition and packaging.

Due to Hygiene reasons, face coverings cannot be returned unless they are faulty.

Please notify me within 14 days if you plan to return you item and it must be received at Studio 34, Ardleigh Studios, Station Road, Ardleigh, Essex, CO7 7RT within 14 days of the notification to return.

If you are making a return please include the order number within the package and please retain a proof of postage, we cannot be responsible for goods lost in transit without proof of postage. The refund will be issued upon receipt of your returned items.

In the rare event of your goods being faulty you will receive a full refund including return postage costs.
My Etsy shop will accept payment by Paypal, credit/debit card or Etsy gift card. I do not accept e-cheques.
For the time being I will only be shipping to the UK and will post the items to the address that you provided with your Etsy account. Therefore, please ensure that this is correct before you purchase.

Goods will be sent by Royal Mail first class postage. Larger orders may be sent via courier. Please allow 5 working days from the time of dispatch for delivery, although orders will often arrive sooner.

At minimum I post orders every Monday, Wednesday and Friday. If you have an urgent deadline for your order please contact me first.

For custom orders and commissions a delivery schedule will be agreed at the time of purchase and may vary subject to seasonal demands.
Additional policies and FAQs
Please be aware that due to different lighting and different computer monitor settings the colour of the item may vary slightly from the photograph.

NaviStitch original work is on old and used charts, as such there may be pen/pencil marks, folds and creases on the finished art work. This is the natural patina of a used chart. Some of this patina may also be present on the printed card designs that include charts.
Personal information I collect
To fulfil your order, you must provide me with certain information (which you authorised Etsy to provide to me), such as your name, email address, postal address, payment information, and the details of the product that you’re ordering. You may also choose to provide me with additional personal information (for a custom order for example), if you contact me directly.
Why I Need Your Information and How I Use It
I rely on a number of legal bases to collect, use, and share your information, including:
• as needed to provide my services, such as when I use your information to fulfil your order, to settle disputes, or to provide customer support;
• when you have provided your affirmative consent, which you may revoke at any time, such as by signing up for my mailing list;
• if necessary to comply with a legal obligation or court order or in connection with a legal claim, such as retaining information about your purchases if required by tax law; and
• as necessary for the purpose of my legitimate interests, if those legitimate interests are not overridden by your rights or interests, such as 1) providing and improving my services. I use your information to provide the services you requested and in my legitimate interest to improve my services; and 2) Compliance with the Etsy Seller Policy and Terms of Use. I use your information as necessary to comply with my obligations under the Etsy Seller Policy and Terms of Use.

Information Sharing and Disclosure
Information about my customers is important to my business. I share your personal information for very limited reasons and in limited circumstances, as follows:
• Etsy. I share information with Etsy as necessary to provide you my services and comply with my obligations under both the Etsy Seller Policy and Etsy Terms of Use.
• Service providers. I engage certain trusted third parties to perform functions and provide services to my shop, such as delivery companies. I will share your personal information with these third parties, but only to the extent necessary to perform these services.
• Business transfers. If I sell or merge my business, I may disclose your information as part of that transaction, only to the extent permitted by law.
• Compliance with laws. I may collect, use, retain, and share your information if I have a good faith belief that it is reasonably necessary to: (a) respond to legal process or to government requests; (b) enforce my agreements, terms and policies; (c) prevent, investigate, and address fraud and other illegal activity, security, or technical issues; or (d) protect the rights, property, and safety of my customers, or others.

Data Retention
I retain your personal information only for as long as necessary to provide you with my services and as described in my Privacy Policy. However, I may also be required to retain this information to comply with my legal and regulatory obligations, to resolve disputes, and to enforce my agreements. I generally keep your data for the following time period: 4 years.
Transfers of Personal Information Outside the EU
I may store and process your information through third-party hosting services in the US and other jurisdictions. As a result, I may transfer your personal information to a jurisdiction with different data protection and government surveillance laws than your jurisdiction. If I am deemed to transfer information about you outside of the EU, I rely on Privacy Shield as the legal basis for the transfer, as Google Cloud is Privacy Shield certified.
Your Rights
If you reside in certain territories, including the EU, you have a number of rights in relation to your personal information. While some of these rights apply generally, certain rights apply only in certain limited cases. I describe these rights below:
• Access. You may have the right to access and receive a copy of the personal information I hold about you by contacting me using the contact information below.
• Change, restrict, delete. You may also have rights to change, restrict my use of, or delete your personal information. Absent exceptional circumstances (like where I am required to store data for legal reasons) I will generally delete your personal information upon request.
• Object. You can object to (i) my processing of some of your information based on my legitimate interests and (ii) receiving marketing messages from me after providing your express consent to receive them. In such cases, I will delete your personal information unless I have compelling and legitimate grounds to continue using that information or if it is needed for legal reasons.
• Complain. If you reside in the EU and wish to raise a concern about my use of your information (and without prejudice to any other rights you may have), you have the right to do so with your local data protection authority.

How to Contact Me
For purposes of EU data protection law, I, Samantha Luxford, am the data controller of your personal information. If you have any questions or concerns, you may contact me at sam [!at] Alternately, you may mail me at: Studio 34, Ardleigh Studios, Station Road, Ardeligh, Essex, CO7 7RT.

More information

Last updated on 19 Mar, 2021
Frequently asked questions
Do you offer Wholesale?

I am pleased to offer my greetings cards on a Wholesale Basis for bricks and mortar shops. This is subject to minimum order quantities. I do not offer my face masks wholesale. Please contact me directly for more information.

Do you offer commissions?

I offer commissions for my original art. You can choose the chart location, design to be stitched and the size. This is subject to availability and sometimes the scale of the chart may dictate the sizes available or the suitability of a design. Custom designs, such as your own boat are available but do carry a surcharge for additional design work. Standard designs are designs already in use within my card designs.

Do you sell kits or instructions for your work?

Sorry but I do not. I have developed techniques that are unique to the way I produce my work. These techniques come from years of experience and learning and are what makes my work mine and original NaviStitch.

Seller details