For Mini, From Mum

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Average item review
5 out of 5 stars

About ShopMinimum

Sales 50
On Etsy since 2020

Minimalist baby and parent essentials with a focus on low environmental impact products and natural non toxic materials. For Mini, from Mum.

"ᴡᴇ ᴡᴇʀᴇɴ'ᴛ ᴅᴏᴡɴꜱɪᴢɪɴɢ, ᴡᴇ ᴡᴇʀᴇ ᴜᴘʀɪꜱɪɴɢ."

A remarkable quote from the book that introduced me to minimalism; Everything That Remains

Roughly 3 years ago, I began my journey as a minimalist. Now that I am a mother, I have discovered that the mum and baby market is saturated with social and retail imperatives.

To go without something is almost taboo. Next thing you know, you've spent £30 on bibs!

The idea for Minimum was born from these retail regrets. Minimum stock products that are simple, no nonsense, unisex, eco and as non toxic as possible with complete transparency. For mini from mum.

Shop smart. Shop Minimum.

Production partners

  • Printers

    Watford, England

    Commercial Printer

Shop policies