About GND

Good Night, Day is a Canadian knitwear label, independently run by Tara-Lynn Morrison, the brand's sole founder, designer and knitter. The Good Night, Day aesthetic emphasizes sustainability, minimalist design, and is entirely hand-knit in limited run, exclusive batches, using fairly traded natural wools from South America.

GND's Commitment/Mission Statement

Tara-Lynn is involved in every step of the highly personal, hands-on process, rooted in traditional handicraft and quality, one of a kind pieces, and sustainability. The approach is consciously political, and a positive contribution to the slow fashion movement, with a modern, minimalist nod to Scandinavian and Japanese design.


Why GND uses South American wool?

Good Night, Day is committed to sourcing fair trade wool from generations of shepherds and artisans in the rural highlands and communities of Peru, Uruguay and a women's collective in Argentina. The high-quality eco-wool is produced with superior natural fibres - mainly alpaca and merino blends – and is all hand spun, hand dyed and contributes to preserving an ongoing heritage, history and culture.





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*for wholesale or press enquires please contact goodnightdayknits [!at] gmail.com