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Social Media Content Planner & Calendar | Google Sheets Template for Creators

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Highlights

  • Designed by productivepuffinco
  • Party decor for gatherings and celebrations
  • Digital download
  • Digital file type(s): 1 PDF

Plan, schedule, and track your social media content in one Google Sheets spreadsheet. This Social Media Content Planner and Calendar is built for content creators, freelancers, and small business owners who want to stay consistent across Instagram, TikTok, YouTube, and more — without paying for another monthly app.

Over 2,700 creators and marketers use Productive Puffin Co. templates to streamline their workflow.

𝗪𝗛𝗔𝗧 𝗬𝗢𝗨 𝗚𝗘𝗧
→ Monthly Content Dashboard — See your entire month at a glance. Plan up to 5 posts per day across Instagram, TikTok, YouTube, Facebook, Pinterest, and more.
→ Automated Hashtag System — Group hashtags by content pillar and auto-populate them. No more copying and pasting from your notes app.
→ Visual Feed Planner — Preview how your grid will look before you post. Curate a cohesive brand aesthetic without guessing.
→ Analytics Tracker — Monitor what's working. Track reach, engagement, and growth by platform so you can double down on your best content.
→ Brand Board — Define your brand voice, colors, pillars, and target audience in one place. Keep every post on-brand.
→ Customizable Workflow — Set your own approval stages, platform preferences, and posting cadence. Works whether you're a solo creator or managing a team.

𝗪𝗛𝗬 𝗖𝗥𝗘𝗔𝗧𝗢𝗥𝗦 𝗖𝗛𝗢𝗢𝗦𝗘 𝗧𝗛𝗜𝗦 𝗣𝗟𝗔𝗡𝗡𝗘𝗥
✓ No apps to learn — if you can use Google Sheets, you can use this
✓ Access anywhere — phone, tablet, laptop. Syncs automatically
✓ Reusable forever — the calendar updates each month, so you never need to buy again
✓ Share with your team — just share the Google Sheet link
✓ Step-by-step setup guide included — you'll be planning content in under 15 minutes

𝗛𝗢𝗪 𝗜𝗧 𝗪𝗢𝗥𝗞𝗦
1. Purchase and download the PDF with your template link
2. Click "Make a Copy" to add it to your Google Drive
3. Follow the setup guide and start planning

No subscriptions. No monthly fees. No learning curve.

𝗪𝗛𝗔𝗧 𝗖𝗨𝗦𝗧𝗢𝗠𝗘𝗥𝗦 𝗔𝗥𝗘 𝗦𝗔𝗬𝗜𝗡𝗚
★ "I've been searching for a simple and efficient content planner for so long — I'm genuinely so glad I finally found this." — Victoria, Feb 2025
★ "Phenomenal. Thank you so much for all the work you put into creating this for us." — Renee, Nov 2024

𝗣𝗘𝗥𝗙𝗘𝗖𝗧 𝗙𝗢𝗥
→ Content creators growing on Instagram, TikTok, or YouTube
→ Freelancers and solopreneurs building a personal brand
→ Anyone who wants to post consistently without the last-minute scramble

𝗜𝗠𝗣𝗢𝗥𝗧𝗔𝗡𝗧 𝗗𝗘𝗧𝗔𝗜𝗟𝗦
→ Works in Google Sheets only (not Excel). A free Google account is required.
→ This is an instant digital download — nothing physical will be shipped.
→ Questions? Message us anytime. We typically respond within a few hours.
Want the full-year version with 12 monthly planners + a finance hub? Check out our Ultimate Content Planner: https://www.etsy.com/listing/1833752144/social-media-content-planner-google

Looking for a different aesthetic? Visit our shop for Blush Pink and Earth Tones versions.

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Reviews for this item

What buyers say, summarized by AI: Easy to use Great quality

4.9

We calculate this number using a recency-weighted average of all ratings, with a rating's value decreasing by half each year to best reflect the current experience.

(21 reviews)

4.8 Item quality
5.0 Shipping
4.9 Customer service
100% Buyers recommend
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5 out of 5 stars 5 This item

Michael Mar 30, 2025

Product is super helpful for planning my content! Thank you!!

Michael Mar 30, 2025

4 out of 5 stars 4 This item

Trinity Jan 13, 2025

Loved this planner setup and all the pages! Great resource! My only complaint is that there is a lot of white space around things, and it makes each page take up a LOT of space. I need to zoom out a lot in order to get a good look at things, which is annoying. Less white space / a more compact design would make this perfect.

Trinity Jan 13, 2025

Response from Em

Hi Trinity! Thank you for sharing your experience! I really appreciate your feedback and will take it into account for future products! 😊

5 out of 5 stars 5 This item

Lunar Jan 10, 2025

Easy to use and very aesthetic!

Lunar Jan 10, 2025

Response from Em

Hi! Glad you're finding your planner easy to use and aesthetic!! Thank you for your kind words 😊😊😊

4 out of 5 stars 4 This item

Rinz Dec 24, 2024

It's really nice and organized.

Rinz Dec 24, 2024

Response from Em

Hi Rinz! So glad to hear the planner’s working well for you! Thank you for your kind words. Happy holidays, Em <3

productivepuffinco
We calculate this number using a recency-weighted average of all ratings, with a rating's value decreasing by half each year to best reflect the current experience. 4.8
·
2.8k sales
·
1.5 years on Etsy

Typically responds within a few hours

Typically responds within a few hours

Speedy replies Has a history of replying to messages quickly.

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Listed on May 28, 2026