This beautiful dress is made from a soft glazed cotton with a rich cherry red background, with a busy floral design in mint, mustard and bubblegum pink dancing across the fabric in diagonal stripes.
The shape is an original Dig For Victory pattern, the fitted bodice and bust section has a scoop neckline. The cinched in waist makes it perfect for showing off an hourglass figure, and the dress has fitted pencil skirt for a timeless classic style.

This dress is available to order in sizes UK 6 to 20 or made to measure for an additional £35.
If you would like to check out the fabric before purchasing a dress then please request a fabric sample by simply sending us a message!

The standard skirt length for this dress is 23-25" – knee length on most people - but please add a 'note to seller' if you would like the skirt on your dress to be made slightly shorter or longer to match your height.

IMPORTANT: As we will be custom making this dress for you it is very important that you take the time to check your measurements against our sizes, if you would like any advice then please send us your measurements (detailed below) standard sizes vary depending on where you purchase clothing and we wouldn't want you to be disappointed if the size isn't right for you!

The basic details for the standard sizes are here:

Size UK 6 is made to fit Waist 24”/25" and Bust 31”/32" and Hips 33”-35”
Size UK 8 is made to fit Waist 26”/27" and Bust 33”/34" and Hips 35”-37”
Size UK 10 is made to fit Waist 27”/28" and Bust 35”/36" and Hips 37”-39”
Size UK 12 is made to fit Waist 29”/30" and Bust 37”/38" and Hips 39”-41”
Size UK 14 is made to fit Waist 31”/32" and Bust 39”/40" and Hips 41”-43”
Size UK 16 is made to fit Waist 33”/34" and Bust 41”/42" and Hips 43”-45”
Size UK 18 is made to fit Waist 35”/36" and Bust 43”/44" and Hips 45”-47”
Size UK 20 is made to fit waist 38”/39” and Bust 46”/47” and Hips 47”-51”

The full set of measurements that we would need to tailor make the dress are as follows:

Take the measurements in your underwear, preferably while wearing the type of bra you will wear under the finished dress. Please take them as accurately as possible, try not to squeeze the tape measure too tight or take the measurements too loose.
We recommend tying a piece of ribbon around your natural waist first (smallest part of your waist) as this will help you to take some of your measurements

Please take all of the measurements twice as this will help to flag up any possible mistakes (i.e the tape measure is twisted up)

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Overbust - take this around your chest above your bust, with the tape measure going under each armpit and around your back and meeting at the front.

Bust - This is not the same as your bra size, take this around the fullest part of your bust, taken whilst wearing whatever type of bra you would normally wear under the dress. Take the tape measure around the back and meet at the front.

Underbust measurement - take this around the ribcage just under the bust

Natural waist - it is important that this measurement is taken at the smallest part of your waist, this is normally 1 or 2 inches above your belly button. This may be higher than where you are used to wearing your clothing. Our dresses are a vintage style fit, which sits higher on the waist compared to most modern clothing.

Low Waist - this is around the circumference of your tummy, approximately 1 inch below the belly button

Shoulder seam to under bust - take this from the top of your shoulder with the tape measure going over the middle of one breast to the bottom of your bra (see photo) This is to make sure that the top of the waistband sits snugly just underneath your bust

Under bust to Natural Waist - this measurement is taken from underneath your bust, where you took the previous measurement to. You can use the under wiring of your bra as a starting point and take it down to where you took the natural waist measurement (this is where the ribbon comes in handy!)
This is to determine the width of the waistband on the dress, the standard width is 10.5cm/4 inches but the waistband may need to be a little narrower if you are petite or high waisted, or a little wider if you are taller or have a long torso.

Back length - take this from the nape of your neck, the ‘knobbly bit’, down to your natural waist (again, the ribbon!)

Arm Scye - this is the measurement that determines the size of the arm holes of the garment. Please take this measurement all the way around the top of your shoulder and under your armpit so that the tape measure goes all the way around and meets at the top (see photo)

Shoulder width - This should be taken straight across the back of the shoulders, from the corner of one shoulder to the corner of the other. Please try to do this without curving the tape measure around the sides of the arms.

Skirt Length - Our default skirt length tends to be knee length, so if you would like the skirt shorter or longer, say around mid calf or ‘Tea length’, then please let us know and also take the measurement accordingly. While standing in front of a mirror, hold a tape measure from your waist and dangle it down the front of one leg down the point that you would like the skirt to finish (try not to lean forward when you do this!) This will give you the skirt length.

Upper arm circumference - Gently take the tape measure around the fullest part of your upper arm

Above elbow (the circumference of your arm just above the elbow)

Bra Size

Height

If you are happy to do so then you can also include a full body photo of yourself (this can be done while fully clothed) and add any extra information you can give us regarding your shape and issues you commonly encounter in the fit of your clothes. This will help us ensure a good fit. This might also help us identify any anomalies (inaccuracies) in the measurements you have given us.

Extra Measurements for Wiggle Dresses
Hips/Bottom (around the fullest part of your hips/bottom - this is normally quite low down around your bottom)
Upper Thighs (around the top of both thighs - just underneath your bottom)

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PRODUCTION TIMES & SHIPPING.

This dress is made to order and so will take approximately 2-4 weeks for a standard size dress or between 3-8 weeks for a made to measure dress. Please allow 1-2 weeks for international shipping, depending on location. However, if you need a dress for an event sooner than this please get in touch and we'll let you know if it is do-able.

Designed, cut and sewn with care in Brighton, England.