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Expired Listing Letter & FSBO Letter Templates, Realtor Seller Lead Scripts + Prospect Tracker (Digital Download)

Item highlights

  • Digital download
  • Digital file type(s): 1 File

Seller's description

Realtor Seller Leads Kit: Letters and Scripts to Win Homes That Didn't Sell.

10 ready-to-edit letters and 30 call, text and email scripts for two kinds of home owners, a printable PDF guide, and a simple tracker that tells you who to follow up with today.

SEE ONE SCRIPT
Script E02 (expired listings, a text after a missed call), word for word from the pack:
"Hi [First Name], this is [Your Name] with [Your Brokerage]. I tried to call about your home on [Street]. If you still want to sell, I would be glad to share a few ideas. No pressure. Reply STOP to opt out." (the standard opt-out line for business texts)

Two words, in plain words:
- Expired listing: a home that was for sale with an agent, but the listing ended and the home did not sell. The owner may still want to sell.
- For sale by owner (FSBO): the owner is selling the home without an agent.

WHAT YOU GET (1 ZIP, 5 files)
- 10 letters (5 for expired listings, 5 for owners selling by themselves), as editable Word files that also open in Google Docs
- 30 follow-up scripts (15 for expired listings, 15 for for-sale-by-owner homes): 10 call scripts, 10 text scripts and 10 email scripts, over a 90-day plan
- A printable PDF guide with every letter and script (24 pages)
- A seller leads tracker for Excel and Google Sheets with 4 tabs: START HERE, LEADS (dropdown menus and automatic next follow-up dates), TODAY (who to follow up with now, most overdue first) and SCRIPT LIST
- A 2-page READ-ME-FIRST quick start

HOW IT WORKS
1. Download and unzip. Open the tracker and read START HERE.
2. Add an owner on the LEADS tab and pick the type: Expired listing or For sale by owner.
3. Open TODAY each morning. It tells you which script to send (like E04 or F06).
4. Find that script in the PDF or the Word file, swap the [brackets] for real details, send it, then update the row.

WHO IT'S FOR
- New agents who want to start talking to home owners without staring at a blank page
- Experienced realtors who want kind, simple letters and scripts that do not sound pushy
- Teams that want everyone to send the same clear messages

GOOD TO KNOW
- Works with what you already use: copy a script into your phone, email or CRM. No app to learn and no subscription. (These are files, not software. Nothing sends by itself.)
- It is not a Canva template. You edit the Word files and the spreadsheet directly.
- Example owners in the tracker are fake. Delete them before you start.

FAQ
Do I need Excel? No. The tracker works in Google Sheets (free) or Excel.
Can I change the words? Yes. Every letter and script is editable.
Do the scripts promise results? No. No fake numbers and no promised sales.
Can I resell it? No. Use is for your own business only.
Is there a refund? Digital items are generally non-refundable. If a file has a problem, message me and I will fix it.

ABOUT THESE FILES
- Written and edited by SkynetLabs with AI help. Every script and letter has [brackets] for your name, area and details, so each message goes out in your own words.
- Templates you adapt to your state and business. Not legal advice: check local rules (texting, email, Do Not Call) before you contact anyone.

INSTANT DIGITAL DOWNLOAD. No physical item will be shipped. After purchase, your files are available on Etsy right away under Purchases and Reviews > Download Files.

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NowPrice:$7.49

Original Price: $9.99

25% off

•

Sale ends in 1 day

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Your files will be available to download once payment is confirmed. Here's how.

Instant download items don't accept returns, exchanges or cancellations. Please contact the seller about any problems with your order.

Seller's description

Specifications

Realtor Seller Leads Kit: Letters and Scripts to Win Homes That Didn't Sell.

10 ready-to-edit letters and 30 call, text and email scripts for two kinds of home owners, a printable PDF guide, and a simple tracker that tells you who to follow up with today.

SEE ONE SCRIPT
Script E02 (expired listings, a text after a missed call), word for word from the pack:
"Hi [First Name], this is [Your Name] with [Your Brokerage]. I tried to call about your home on [Street]. If you still want to sell, I would be glad to share a few ideas. No pressure. Reply STOP to opt out." (the standard opt-out line for business texts)

Two words, in plain words:
- Expired listing: a home that was for sale with an agent, but the listing ended and the home did not sell. The owner may still want to sell.
- For sale by owner (FSBO): the owner is selling the home without an agent.

WHAT YOU GET (1 ZIP, 5 files)
- 10 letters (5 for expired listings, 5 for owners selling by themselves), as editable Word files that also open in Google Docs
- 30 follow-up scripts (15 for expired listings, 15 for for-sale-by-owner homes): 10 call scripts, 10 text scripts and 10 email scripts, over a 90-day plan
- A printable PDF guide with every letter and script (24 pages)
- A seller leads tracker for Excel and Google Sheets with 4 tabs: START HERE, LEADS (dropdown menus and automatic next follow-up dates), TODAY (who to follow up with now, most overdue first) and SCRIPT LIST
- A 2-page READ-ME-FIRST quick start

HOW IT WORKS
1. Download and unzip. Open the tracker and read START HERE.
2. Add an owner on the LEADS tab and pick the type: Expired listing or For sale by owner.
3. Open TODAY each morning. It tells you which script to send (like E04 or F06).
4. Find that script in the PDF or the Word file, swap the [brackets] for real details, send it, then update the row.

WHO IT'S FOR
- New agents who want to start talking to home owners without staring at a blank page
- Experienced realtors who want kind, simple letters and scripts that do not sound pushy
- Teams that want everyone to send the same clear messages

GOOD TO KNOW
- Works with what you already use: copy a script into your phone, email or CRM. No app to learn and no subscription. (These are files, not software. Nothing sends by itself.)
- It is not a Canva template. You edit the Word files and the spreadsheet directly.
- Example owners in the tracker are fake. Delete them before you start.

FAQ
Do I need Excel? No. The tracker works in Google Sheets (free) or Excel.
Can I change the words? Yes. Every letter and script is editable.
Do the scripts promise results? No. No fake numbers and no promised sales.
Can I resell it? No. Use is for your own business only.
Is there a refund? Digital items are generally non-refundable. If a file has a problem, message me and I will fix it.

ABOUT THESE FILES
- Written and edited by SkynetLabs with AI help. Every script and letter has [brackets] for your name, area and details, so each message goes out in your own words.
- Templates you adapt to your state and business. Not legal advice: check local rules (texting, email, Do Not Call) before you contact anyone.

INSTANT DIGITAL DOWNLOAD. No physical item will be shipped. After purchase, your files are available on Etsy right away under Purchases and Reviews > Download Files.

  • Item type
    Digital download
  • Digital file type(s)
    1 File
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If something goes wrong with an order, we've got your back on all eligible purchases. View program terms

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Listed on Oct 15, 2026
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