Sell Flowers to Florists Kit for Flower Farmers, Wholesale Flower Price List, Cost Per Bunch, Weekly Availability Email, Excel Google Sheets

A florist asks what you charge for a bunch of zinnias, and you freeze. This kit gives you the answer first: your cost per bunch, a wholesale price for each crop, and a check against what florists pay elsewhere.
Then it runs the week: a ready-to-paste availability email, a printable Florist Sheet, and an Order Check that takes out card fees and the drive. A pitch pack is included for your first shop visit.
Excel + Google Sheets workbook, printable PDF pages and an editable Word file. Instant download. No income or sales promised.

Set it up on a computer or tablet in about 15 minutes. Then open it in the free Google Sheets app to check prices and orders on your phone at market.

WHAT IT FIXES

"I froze and said $5." Crop Costs and Wholesale Prices turn what a crop costs you (your time included) into a cost per bunch and a price that covers your margin. Then it checks you against the market both ways: too high, or too low and leaving money on the table.

"I haven't harvested yet." Type plants and expected stems per plant, plus your seeds, supplies and hours. It builds the cost for you.

"I promised 10 bunches and brought 6." Availability offers only the share of your harvest you choose to promise, and Order Check warns you before two florists order the same bunches.

"The weekly list takes all night." Pick your crops, type the stems you expect to cut, and the workbook writes the weekly email for you (subject line included) and a clean Florist Sheet to print or save as a PDF.

"The drive ate my profit." Order Check takes out card fees and the cost of the trip (split across shops on the same route), shows your real profit, and tells you if your minimum is too low.

"I don't know what to say." 7 florist emails and 5 answers for when a florist pushes on price, filled in with your farm details. Paste them into a text if you text your florists.

"I've never walked into a flower shop to sell." The pitch pack: sample bucket cards, a farm intro sheet with your farm name on it (not mine), and a first visit checklist.

WHAT'S INSIDE

- Workbook (.xlsx) with 9 tabs: Start Here, My Farm, Crop Costs, Wholesale Prices, Availability (with the ready-to-paste weekly email), Florist Sheet, Order Check, Email Scripts, Sources
- 11 printable pages (PDF): availability sheet (blank and filled example), wholesale terms, florist order form, delivery slip and invoice, 7 email scripts, price talk answers, sample bucket cards, farm intro sheet, first visit checklist
- An editable Word version of the fill-in pages and scripts
- A 2-page Start Here guide with a worked example

GOOD TO KNOW

- Sample numbers come from named sources on the Sources tab (University of Tennessee and Utah State crop budgets, a farm's posted wholesale list, the USDA Boston market report, a Utah State florist survey, Square, the IRS mileage rate). Type over them with yours.
- Money shows with a $ sign. Using kilometers? Type your driving cost per km.
- Built for selling bunches to florists. It is not a fit if you only sell market bouquets or need wedding quotes.
- Input cells are yellow, crops pick from a dropdown, and percent cells reject "25" when you mean 25%. Everything else is locked so formulas stay safe (no password).
- It is not a course, and it does not promise income or sales.

I'm Anna Katherine. I grow cut flowers, and I built this kit so a florist order covers its costs. Questions? Message me. If the kit does not work for you, message me within 14 days for a refund.

Pricing your market table and weddings too? See the Flower Farm Pricing Spreadsheet in this shop (https://www.etsy.com/listing/4614873940/flower-farm-pricing-spreadsheet-bouquet). Selling by the bouquet only? The Bouquet Pricing Calculator is also here (https://www.etsy.com/listing/4614067223/pricing-calculator-for-flower-farmers).

Instant download.