Trifari Pearl Brooch with faux pearls and gold Trifariam signed on the back. Excellent condition the pearls are perfect no peeling or metal wear. The pin works perfectly. Vintage jewelry will ship in a gift box.
Brooch measures approximately 1 1/2 inches in circumference.
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TRIFARI
Since the 1920s, Trifari has been one of the most respected and admired producers of costume jewelry in the United States. Founded in the 1910s by Gustavo Trifari, the Italian-immigrant son of a Napoli goldsmith, the company has designed jewelry that’s been worn by countless high-profile clients, from Mamie Eisenhower to Madonna.
The success of Trifari, and the reason for its collectibility today, is often credited to French designer Alfred Philippe, the company’s chief designer from 1930 until 1968.
Authentic Trifari jewelry is typically marked with "Jewels by Trifari," "TKF" (for Trifari, Krussman & Fishel), or "Trifari," depending on when it was made.
Like all manufacturers during World War II, Trifari was unable to use metal in its products due to rationing. This forced Trifari to switch to sterling silver during the war, which tripled prices for Trifari products (although that didn’t seem to hurt sales). Post-war, Trifari wanted to go back to less costly, maintenance-free metal, but its audience was now used to silver. To hype the return to a cheaper base metal, the company began advertising a "revolutionary" new metal called Trifanium— unlike silver, it could be given a no-polish rhodium finish.
The campaign worked so well that by 1953, Mamie Eisenhower felt perfectly comfortable to break with tradition and wear costume jewelry to the inaugural ball. To match the First Lady’s pink satin gown, Alfred Philippe designed an pearl choker with matching three-stranded bracelet and earrings, each laden with eight pearls. Three sets were made: one for the First Lady, a second for the Smithsonian, and a third for the Trifari archives. Mrs. Eisenhower was so pleased with the ensemble that she had Trifari make jewelry for her second inaugural ball in 1957.