How to Use Your New Logo Files | Logo Colour and File Usage Template | Canva + Indesign | Client Offboarding Document

Creatives – do your clients consistently ask you how to use their new logo files or struggle with what file type to use, what colour mode is right for them, or make all sorts of adjustments to their logos after you have meticulously saved them out in a certain way? Then this template will play a strong part in your offboarding and client education strategy, establishing you as a creative expert.

Customise this guide to your own/your client’s branding style, then either add to their Offboarding folder as its own document or combine it with your client’s Brand Guidelines doc as a strategic inclusion to further reinforce best practices.

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NOTES

This template can be used alone when adding to your offboarding documents for your client's project OR you can easily add this to your own Brand Guidelines document at the end for further reinforcement of best practices.


PLEASE NOTE: We have included language we like to speak in for our clients, and try not to overcomplicate it with too much technical jargon. As such, we take no responsibility for copywriting accuracy in terms of file types and colour modes (we like to keep it as simple and easy to understand as possible!).

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INCLUDED:

- Commercial License
- 7 page Indesign + Canva template
- How to Use Your New Brand Folder
- A Guide to Colour Modes
- A Guide to File Types
- When to use a PNG File (common question)
- Logo Misues (Do's and Don'ts)
- Fully customisable layout to your own branding, fonts, colours, copywriting

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NOT INCLUDED:

- Images. Images are for context only and are not included. Please check out Moyo Studio for fabulous stock imagery or Unsplash for free stock options
- Lorem Ipsum. This template includes all copy with prompts to add your business name. Simply keep the copy or replace with your own words
- Full on help guide for Indesign editing. This is not a training exercise, you will need to know how to edit an Indesign document or else learn at your own pace using Adobe tutorials/Youtube.

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FEATURES:

- No lorem ipsum
- Thoughtfully designed layouts and typographic choices
- All text, colours and fonts can be easily changed to match the look and feel of your own branding and style
- Free fonts that you can download with ease; links included in txt help file

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REQUIRED:

Adobe Indesign & Canva

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HOW DO I USE IT?

Open the template and replace the content with your own. Save as a PDF and add to your client's Brand Guidelines folder. These templates include original text too so you have a guide on what to write where!

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WHAT CAN I CUSTOMISE?

Everything! You can move, edit or change all the elements in the template. You can add, remove or duplicate pages as well as change the order. All colours and fonts are completely editable so you can swap them out for your own branded ones.