Privacy Policy – Hello Digital AB
Soft Wedding Studio is a brand operated by Hello Digital AB, a company registered in Sweden.
Hello Digital AB is responsible for the processing of personal data in accordance with this Privacy Policy.
This Privacy Policy describes how and when Hello Digital AB (“I”, “me”, “my”, or “we”) collects, uses, and shares information when you purchase an item from my Etsy shop, contact me, or otherwise use my services through Etsy.com or its related sites and services.
This Privacy Policy does not apply to the practices of third parties that I do not own or control, including Etsy or any third party services you access through Etsy. You can review the Etsy Privacy Policy to learn more about Etsy’s privacy practices.
Information I Collect
To fulfil your order, you must provide certain information (which you authorize Etsy to provide to me), such as your name, email address, billing and shipping address (if applicable), payment information, and the details of the product you are ordering.
You may also choose to provide additional personal information if you contact me directly, for example if you need customer support or have questions regarding your purchase.
Why I Need Your Information and How I Use It
I rely on a number of legal bases to collect, use, and share your information, including:
As needed to provide my services, such as fulfilling your order, providing customer support, or resolving disputes
When you have given your consent, which you may withdraw at any time, for example if you choose to contact me directly
If necessary to comply with a legal obligation, such as tax or accounting requirements
As necessary for my legitimate interests, provided those interests are not overridden by your rights or interests. These legitimate interests include:
Providing and improving my services
Complying with the Etsy Seller Policy and Etsy Terms of Use
Information Sharing and Disclosure
Information about my customers is important to my business. I share your personal information only in limited circumstances, including:
Etsy
I share information with Etsy as necessary to provide my services and to comply with my obligations under the Etsy Seller Policy and Etsy Terms of Use.
Service providers
I may engage trusted third party service providers to perform functions necessary to operate my business, such as hosting services or accounting tools. I share your personal information only to the extent necessary to perform these services.
Business transfers
If I sell or merge my business, I may disclose your information as part of that transaction, to the extent permitted by law.
Compliance with laws
I may collect, use, retain, and share your information if I have a good faith belief that it is reasonably necessary to:
Respond to legal process or government requests
Enforce my agreements, terms, and policies
Prevent, investigate, or address fraud and other illegal activity
Protect the rights, property, and safety of my customers or others
Data Retention
I retain your personal information only for as long as necessary to provide you with my services and as described in this Privacy Policy.
I may also be required to retain certain information to comply with legal, regulatory, tax, or accounting obligations, to resolve disputes, or to enforce my agreements.
In general, I retain customer data for up to four (4) years.
Transfers of Personal Information Outside the EU
I may store and process your information through third party service providers that may be located outside the European Union, including in the United States.
If personal information is transferred outside the EU, I rely on appropriate legal safeguards, such as standard contractual clauses or other lawful transfer mechanisms in accordance with applicable data protection laws.
Your Rights
If you reside in the EU or certain other jurisdictions, you have a number of rights regarding your personal information, including:
Access
You have the right to access and receive a copy of the personal information I hold about you.
Change, restrict, or delete
You may request that I change, restrict my use of, or delete your personal information. I will generally comply unless I am legally required to retain the data.
Object
You may object to my processing of your information based on legitimate interests or to receiving marketing communications. In such cases, I will delete your personal information unless there are compelling legal reasons to retain it.
Complain
If you reside in the EU and believe that I have infringed your data protection rights, you have the right to lodge a complaint with your local data protection authority.
How to Contact Me
For purposes of EU data protection law, Hello Digital AB is the data controller of your personal information.
If you have any questions or concerns about this Privacy Policy or how your data is handled, you may contact me at:
Hello Digital AB
Protokollgränden 28
226 47 Lund
Sweden
