Based in Melbourne, Australia.
Fashion has always been my language of empowerment. What began as a teenage experiment — selling pieces from my mum’s wardrobe to make extra cash — quickly revealed itself as something bigger: a passion for curating clothing that transforms the way women feel.
Over the last decade, this passion has evolved into Assistant Affluence, a brand built on storytelling, individuality, and the romance of vintage. From early Etsy days, where I’ve connected with 844 admirers, 255+ tracked sales and countless untracked ones, to my Depop community of 4,600+ followers and 480+ sales, to vibrant market stalls with Fashion Thrift Society across Australia, the journey has always been guided by one belief: fashion is more than clothing — it’s an experience.
Today, Assistant Affluence has facilitated over 900+ sales, with an average five-star rating and hundreds of glowing reviews. One of my favourite recent ones reads:
“Love my bag!!!! It’s my daily bag, everywhere I go people ask me about it. Customer service was wonderful. I can’t wait to invest more in this shop!”
This kind of feedback is what fuels me: not just that customers love the product, but that they feel special, noticed, and complimented — that their piece becomes part of their daily story.
Inspired by Melbourne’s thriving fashion culture, I source garments that marry quality with narrative — velvet gowns that echo old Hollywood glamour, lace dresses that whisper of Bridgerton soirées, coquette bows that feel playful and romantic, and whimsical goth blouses that carry a sense of dark mystery. Every item is handpicked to be more than just an outfit; it’s a catalyst for confidence, compliments, and unforgettable memories.
At Assistant Affluence, clothing isn’t just about style — it’s about crafting moments where you feel extraordinary. Whether you’re stepping into a formal, a festival, or a first date, your story deserves something rare, refined, and memorable.
— Tasha, Founder
