DNA gifts for science lovers. Let's make genetics fun!

San Francisco, California 130 Sales On Etsy since 2017

4.5 out of 5 stars (12)


DNA gifts for science lovers. Let's make genetics fun!

San Francisco, California | 130 Sales

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Average item review
4.5 out of 5 stars

About DenaDNAStore

Sales 130
On Etsy since 2017

Dena DNA is the brand of licensed and board certified genetic counselor, Dena Goldberg Linder. Originally from the Chicago area, Dena attended the University of Illinois in Champaign-Urbana where she worked in a Molecular Anthropology lab studying ancestral genetics. After graduation, Dena moved out west to San Francisco to work in a Breast Cancer research lab at UCSF, but soon realized that she preferred working with people in a clinical setting. So, she attended the Genetic Counseling Graduate program at UC Irvine. Dena now lives in San Francisco, CA and works in the UCSF Cancer Genetics and Prevention Program.

Dena DNA's mission is to spread awareness of medical genetics and genetic counseling to the general public through media and marketing techniques not typically used by the medical community. Dena wrote her thesis on the awareness of genetic counseling services, so she started Dena DNA as a creative outlet while simultaneously spreading awareness. She hopes to inspire the next generation of genetics professionals by making genetics fun!

Shop members

  • Dena Goldberg Linder

    Owner, Designer

    I’ve been interested in genetics since I was 6 when my youngest sister was diagnosed with Ring 18. Since then, my family has been active in the Chromosome 18 Research & Registry, and I lead Genetics 101 workshops for siblings.

  • David Linder

    Marketer, Operations

    I was raised by a family of physicians, but chose to work in business and technology instead of medicine. I'm a data-driven analyst and enjoy helping small businesses succeed by growing their online presence and e-commerce channels.

Production partners

  • Art of Where

    Montreal, QC

    Art of Where produces store items in their studio in Canada. AOW handles everything from the printing, sewing and quality control, and their knit fabrics are manufactured locally!

  • Printful

    Los Angeles, CA

    This company does the manufacturing after I have designed the product. They ship the product directly to you.

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