For the Love of Minimalism
My name is Sarah Erickson, I have been designing jewelry since 2010. The funny thing is, I am not a "jewelry person" when it comes to actually wearing jewelry. I know, kind of strange right? I have always had a hard time finding jewelry that I really liked and would want to wear more than once. So I got labeled as "not a jewelry person" because I just gave up and decided just to go without a necklace or bracelet. I was frustrated because I knew the kind of jewelry I liked but no one seemed to sell it, let alone understand my weird minimalistic jewelry passion. Everyone seemed to be into large/ chunky jewelry and statement pieces and that just wasn't me. So when I started designing jewelry I tried to make what was trending and what it seemed most people wanted. It failed. Horribly. You could tell my heart was not in those pieces. I didn't like the size or the style of it but I thought "Well, this is what is popular so this is what I have to make." then one day I made this tiny little wire sculpted pendant and I fell in love with it. It was so tiny but it had all the details, it wasn't there to be flashy or steal the show. It was an accent, it was there to be seen but not scream in your face. It had elegance. I was so in love but scared to put it up for sale, I thought " No one will like this. It's too simple and small." but to my surprise, I received amazing feedback! People kept saying how it is hard to find simple minimalistic jewelry and how they are so happy others shared their love of this style. I was so excited to hear that other people understood my different idea of a "statement piece". So ever since then, I will ONLY create jewelry that I personally would wear, and I have found that it's not that I am "not a jewelry person" it's that I have a very clear view of what I love in jewelry and how having a different idea of beauty does not mean you are alone.
Minimalistic Jewelry for the win!!
