Hello! As a mom, I know that we want to give our kids the very best and I'm passionate about including non-toxic and quality materials in all of our kits. The many benefits of sensory play include fine motor skill development, speech proficiency, self regulation, eye hand coordination, and creative play, just to name a few. I have seen first hand the effects that our kits have on extended open ended play and sparking the imagination.
I also love the opportunities our jars and kits allow for play at home, on the go, staying busy in a restaurant or while traveling, as custom party gifts, school favors, the list just goes on.
Our natural, non-toxic dough is made to order so please allow 3-5 days processing time and we cannot accept returns. If you experience any issues or have any questions, please contact us directly and we will resolve it right away.
Thank you for allowing our products to add to the MAGIC in your homes!
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Reviews
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Christen on 09 Dec, 2025
5 out of 5 starsSo cute. My kids loved them as treats in their advent calendar. Great size for taking in the car or to restaurants
Jessica Ray responded on 09 Dec, 2025
I love the idea to add jars to an advent calendar, genius! Thank you so much Christen!
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Renata on 27 May, 2026
5 out of 5 starsVery easy to work with! My daughter is so happy with her party favors
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Etsy buyer on 10 May, 2026
5 out of 5 starsThe item was so cute and the customer service and customization was so great!
Jessica Ray responded on 10 May, 2026
Thank you so much! I hope your Train themed party was magical! It was a joy to work with you! 🚂
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Etsy buyer on 09 May, 2026
5 out of 5 starsSo many neat little toys with the playdoh. I should buy one for myself! 😍
Jessica Ray responded on 09 May, 2026
Thank you SO much! I try to include pieces that can played with in many different ways, as an adult I love them too 😊💜
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kimberly on 15 Apr, 2026
5 out of 5 starsJessica was amazing to work with! She customized the sweetest kits for me to use as a party favor. She was SO responsive, easy to work with and the final product was a huge hit (and she shipped it to me very quickly). Will definitely be ordering from her again!
Jessica Ray responded on 15 Apr, 2026
Kimberly! Truly don’t know how to thank you for being a dream to create for and your kind words. It means so much and I’m honored you trusted me to make your favors 🩵
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Jazmin on 14 Apr, 2026
5 out of 5 starsMy child and friends enjoyed their dough. Great shipping and quality product!
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Jazmin on 14 Apr, 2026
5 out of 5 starsMy child and friends enjoyed their dough. Great shipping and quality product!
Jessica Ray responded on 14 Apr, 2026
Thank you so much Jazmin! I hope it was a wonderful celebration 💗
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About MagicInPlay
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Frequently asked questions
Custom and personalized orders
We LOVE to create custom orders! Please send us a direct message and we can create a listing for anything you have in mind.
Care instructions
Our dough is made from natural ingredients and it's meant to be played with as it will get softer the more it is used. If salt crystals form or dough becomes dry, add water or oil to your hands and knead through until it is soft again. You can store in an air tight jar or sealed baggie for up to six months.
Gift wrapping and packaging
We are happy to include gift wrapping or a card, just let us know the occasion!
Wholesale availability
Yes, please send a message to inquire.