This privacy policy describes how and when we collect, use and share your information when you make a purchase from us, contact us, or otherwise use our services through etsy.com or its related sites and services. It also describes your privacy rights and how the data protection law protects you.
This privacy policy does not apply to the practices of third parties that we do not own or control, including Etsy or any third party services you access through Etsy. You can reference the Etsy Privacy Policy to learn more about its privacy practices and management of your personal information.
Throughout this privacy policy, we’ll refer to Maylem Made (our shop) as either “Maylem Made”, “we”, “us” or “our”.
1. Personal Information We Collect:
To fulfil your order, you must provide us with certain information (which you authorised Etsy to provide to us), such as your name, email address, mailing address, payment method, and the details of the product that you’re ordering. You may also choose to provide us with additional personal information (for a custom or personalised order, for example), if you contact us directly. We refer to this information as “Order Information”.
When you visit Maylem Made, Etsy collects and provides us with access to certain shop traffic data about your visit (known as Etsy Stats). However, this information is generally anonymous and is not linked or attributed to specific individuals. It contains details such as the individual pages or products that are viewed, traffic sources, location and search terms used. We refer to this automatically-collected information as “Visitor Information”.
When we talk about “Personal Information” in this privacy policy, we are talking both about Visitor Information and Order Information.
2. Why We Need Your Information & How We Use It:
We rely on a number of legal bases to collect, use, and share your personal information, including:
▪︎ as needed to provide our services, such as when we use your information to fulfil your order, process enquiries made by you, or to provide customer support;
▪︎ if we believe it’s needed to detect, prevent or address fraud, security or technical issues;
▪︎ when you have provided your affirmative consent, which you may revoke at any time, such as by requesting product updates or notifications from us;
▪︎ if necessary to comply with a legal obligation or court order or in connection with a legal claim, such as retaining information about your purchases if required by tax law; and
▪︎ as necessary for the purpose of our legitimate business interests, if those legitimate interests are not overridden by your rights or interests, such as 1) providing and improving our services - we use your information to provide the services you requested and in our legitimate interest to improve and optimise our services; and 2) compliance with the Etsy Seller Policy and Terms of Use - we use your information as necessary to comply with our obligations under the Etsy Seller Policy and Terms of Use.
3. Information Sharing & Disclosure:
Information about our customers is important to our business. We share your personal information for very limited reasons and in limited circumstances, as follows:
▪︎ Etsy. We share information with Etsy as necessary to provide you our services and comply with our obligations under both the Etsy Seller Policy and Etsy Terms of Use.
▪︎ Service providers. We engage certain trusted third parties to perform functions and provide services to our shop, such as delivery companies. We may need to share your personal information with these third parties, but only to the extent necessary to perform these services.
▪︎ Business transfers. If we sell or merge our business, we may disclose your information as part of that transaction, only to the extent permitted by law.
▪︎ Compliance with applicable laws and regulations. We may collect, use, retain, and share your information if we have a good faith belief that it is reasonably necessary to: (a) respond to legal process or to government requests; (b) enforce our agreements, terms and policies; (c) prevent, investigate, and address fraud and other illegal activity, security, or technical issues; or (d) protect the rights, property, and safety of our customers, ourselves or others.
▪︎ Google Analytics. Aggregated, anonymised data is periodically transmitted to external services to help us understand our audience and generally improve and optimise our shop. We currently use Google Analytics for traffic analysis and demographic data. You can read more about how Google uses your personal information here: https://www.google.com/intl/en/policies/privacy/.
4. Data Retention:
We retain your personal information only for as long as necessary to provide you with our services and as described in our privacy policy. However, we may also be required to retain this information for business purposes and to comply with our legal, tax and regulatory obligations; to resolve disputes; and to enforce our agreements. We generally keep your data for the following time period: 5 years.
5. Your Rights:
If you reside in certain territories, including the EU, you have a number of rights in relation to your personal information. While some of these rights apply generally, certain rights apply only in certain limited cases. We describe these rights below:
▪︎ Access. You may have the right to access and receive a copy of the personal information we hold about you by contacting us using the contact information below.
▪︎ Change, restrict, delete. You may also have rights to change, restrict our use of, or delete your personal information. Except for in exceptional circumstances (where we are required to store data for legal reasons) we will generally delete your personal information upon request.
▪︎ Object. You can object to (i) our processing of some of your information based on our legitimate interests and (ii) receiving marketing messages from us after providing your express consent to receive them. In such cases, we will delete your personal information unless we have compelling and legitimate grounds to continue using that information or if it is needed for legal reasons.
▪︎ Complain. If you reside in the EU and wish to raise a concern about our use of your information (and without prejudice to any other rights you may have), you have the right to do so with your local data protection authority.
6. Privacy Policy Changes & Contact Us:
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons. You should check this page occasionally to ensure that you are happy with any changes.
For purposes of EU data protection law, Maylem Made is the data controller of your personal information. Maylem Made is operated from the UK.
If you have any questions, comments or concerns about our privacy policy, you may contact us via the ‘Contact Seller’ button on Etsy or by emailing us at support@maylemmade.com.
