The Sheet That Redefined Oval Crib Bedding
What began as a search for something that didn’t exist became a world first. Back in 2010 I discovered that parents with oval cribs, especially the iconic Stokke® Sleepi™, had almost no options for high-quality bedding, let alone bedding that could be personalized. So I created it.
What started as a small idea grew into the world's ONLY personalized oval crib bedding collection, crafted from 100% cotton and Italian trims, proudly made in the USA. By combining thoughtful design, premium materials, and personalization, I transformed a niche need into a product loved by families around the world.
Over the next 10 years, my sheets found their way into A-celebrity nurseries, were chosen by discerning parents across the globe, and even exclusively dressed a Stokke Sleepi™ fleet at a luxury five-star resort: Capella Singapore.
Unfortunately, like many small businesses, I faced unprecedented challenges during the COVID-19 pandemic. Global supply chain disruptions, rising production costs, and the broader economic downturn required me to rethink the business. Rather than compromise quality or values, I decided to take a break to reevaluate and restructured into a smaller, more focused company, continuing to create the same exceptional personalized bedding while staying true to my commitment to 100% cotton, 100% Made in the USA craftsmanship.
That break is over and today my journey has come full circle. Embracing a micro-artisan setting my mission remains the same: to create beautiful, meaningful bedding that turns every nursery into something truly one-of-a-kind just like your baby.
