Why Natural?
I have had a strong interest in scent since I was a child. I still remember some of my first noteworthy experiences with natural scents. From helping my father cut and chop
firewood in the forest for winter and noticing the smell of freshly split oak to catching the intoxicating aroma of lilacs that are so prolific in the early summers of the midwest where I grew up. This love for the pure experiences that nature gives to us and how they shape our relationship with our environment captured my curiosity about how different elements speak to us. On numerous occasions I have been known to seek out and even journey to far off places just to re-experience the smell of a certain location or a particular flower that has a more refined odor from another plant growing elsewhere of the same genus.
Eventually, of course, this obsession naturally let to experimenting with essential oils and plant extracts from all over the world. The relationship between plants and humans is something that I continue to educate myself on even long after achieving a masters degree in holistic nutrition specializing in herbs and the chemistry of essential oils. Becoming a certified teacher of yoga, meditation, and pranayama only deepened my understanding of the interrelatedness of what we call existence. All of the products that I create are formulated by drawing on a scientific understanding of the biochemical nature of plants and the deep inherent wisdom of nature that is a lost skill in this modern world.
I am always looking for the unseen connection between feelings, moods, higher states of consciousness and what causes them. I have found a strong connection between how we feel and how we smell and how that plays a role in attraction between others and love for ourselves. All of my perfumes are a representation of and link to these states.
With Love,
Justin
