Designed Beginnings History
It all started in 2009 when I had my first baby and made the decision to leave my career as a graphic designer to be home with my son. I bought a vinyl cutter so I could keep doing what I loved — creating — and started making decals for his nursery. Friends and family took notice, and it wasn't long before I discovered Etsy and thought, why not share these with the world?
What started as a little side project quickly grew into something I never could have imagined. By 2011 I was putting serious effort into the shop — researching, designing, and adding new products — and the orders started rolling in. Before long I had more orders than I could handle on my own!
That's when my sister Joree came on board to help cut and ship orders from her home, and her husband Matt joined in too as our official "Head Weeder" (ask us what that means! 😄). Together we've built a little family operation that we're really proud of.
Over 17 years later, Designed Beginnings has grown to over 21,000 sales and thousands of happy customers — and I still love every bit of it. I get to do creative work I'm passionate about while being home for my 5 kids as they grow up. That's everything to me.
Thank you so much for visiting our shop and supporting a small, family-run business. Every order truly means the world to us!