Reuse, Reduce, Recycle, Upcycle...Let's Pin It!
When I talk about me, I often start to talk about my family, in particular about my father.
I'm the daughter of a window dresser who bacame, in the early 70s, a kind of a borderline antique dealer: he had an incredible, briliant and peculiar "Weltanschauung" (worldview) which influenenced me in so many aspects of my life.
I've studied Conteporay Art at the Accademy of Fine Arts in Milan, where, thanks to my family's background and my research, I wrote a graduation thesis in cultural anthropology with the title “The Objects in Society, in Art and in Tourism”. Of course!
My artistic path was in fits and starts: I've worked as assistant for a painting restorer; as ticket and book seller in some museums and exibitions; in a second-hand shop; in a catering kitchen; as gallerst assistant in international art fair; to arrive, at the end, to interior decoration. For several years I've assisted a interior decorator and I became officially a resin's floor layer. And I assure you that going to construction site was amazing, expecially for the faces of the astonished workers, who saw me carry on 25kg canisters of building material!
But things change: so our best client ended all the works in progress, for internal issues. And my father got sick. Now he's gone and I find my self as an antique dealer, with my mom and my sister.
Back to us, the idea of create brooches was happened by chance, when I've found in our warehouse a trash bag full of plastic animals, that I was told to through away. But I didn't. And I've keep them till I watch, in 2008, a short movie about a dude who puts a mug handle on everything, keeps saying “Mug It!”. And my maxim became “Let's Pin It”, 'cause my purpose was exactly that.
So the Ginger Zoo and Co. was born: GingerLab was my decoration atelier, the Zoo was already found, and, well, the Company are all the object trouvè that I've changed into brooches.
