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Listing Mature Content Correctly

Etsy aims to maintain a marketplace appropriate for general audiences, but some content may not be suitable for everyone. Please take care to list mature content in an appropriate way.

Mature content is defined as:

  • Visual depiction of male or female genitalia

  • Sexual activity or content, profane language or graphic violence

  • Sexual wellness items, such as dildos, vibrators, and BDSM items

  • Explicit types or representations of taxidermy

Mature content listings will remain in all Etsy searches by default. If you would like to remove mature content from your search, type “-mature” at the end of your search.

Mature content must comply with the following policies:

  • Listings containing mature content must be tagged with "mature."

  • Mature content may not appear in the public areas of your account, including but not limited to username, avatar, or shop home.

  • The first thumbnail image in your item listing should be kept appropriate for general audiences. Additional images in the listing may show the item in its entirety.

  • Pornography is prohibited on Etsy.
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