Want to help gift-seeking shoppers discover your listings? We’ll be sharing the tips and tricks you need during EtSEO, starting on January 29—right here in the Forums, on the @EtsySuccess Instagram, and in our seller events space! Here’s a quick look at everything we’ve got planned:
- January 29-February 2: EtSEO listing critiques in the Forums
- January 29: Submit your listing for a chance to receive a critique
- January 31-February 2: Etsy staff to provide listing critiques
- January 31: Optimizing Your Shop for Gifting. RSVP here
- February 22: Google SEO Tips: Help Shoppers Discover Your Listings. RSVP here
- February 29: Photographing Your Giftable Listings. RSVP here
Take part in a listing critique
Etsy employees will review your listings and share personalized tips for your titles, tags, photography, and more!
On January 29 at 9am ET, we’ll post a thread where you can share a link to the listing you want feedback on. Be sure to share your link by 9am ET on January 30. Then, Etsy employees will head to the Forums to review and provide feedback on your listings.
If you’ve never participated in an EtSEO listing critique in the Forums before, here’s the inside scoop on how it works:
- Thread is posted: On January 29, we’ll post a thread here in the Forums calling for listing critique submissions. It’ll be featured on the Community homepage and also pinned to the top of the Shop Critiques section.
- Share your listing: If you want optimization feedback on one of your listings, respond to the thread with a link to the listing you want critiqued. You can only share one listing from your shop—so choose wisely. The thread will be open for 24 hours, from 9am ET on Monday, January 29 to 9am ET on Tuesday, January 30, so be sure to log on and share your listing that day.
- FYI: Be sure to post the link to your listing as a reply to the thread, not a comment within a thread. Listings that are posted as nested replies won’t be reviewed.
- Etsy staff will share their personalized tips: On Wednesday, Thursday, and Friday of that week, Etsy staff (with help from some shop optimization specialists) will review your listing and offer personalized tips focused on keywords, photography, boosting your listing’s conversion rate and gifting!
- We’ll review listings to ensure they follow Etsy’s House Rules and then select a few listings for critique.
- Thoughtful critiques take time to write, so we won’t be able to critique every listing that is shared.
- Etsy staff from across the company will be critiquing listings. They’ll share their role and title in their comments. While they may not be SEO experts, they’ll be getting support from a team of search optimization pros.
- Thread is closed: We’ll share as many listing critiques as we can throughout the week. On Friday, we’ll close the thread.
Follow us on Instagram @EtsySuccess
We’ll also be sharing tips to help you get your shop big game–ready on Instagram. Don’t miss out—be sure to follow us!
